The professional service industry's dilemma du jour seems to be how to reach this elusive new breed of prospects known as "millennials." Whether you sell insurance, health care, legal representation or financial services, all you hear is how this increasingly relevant demographic is impervious to solicitation, marketing and guidance from established professionals.
What is not being discussed is that youth — regardless of its generational label — has always maintained a skeptical distance from…Biyernes, Abril 17, 2015
How to take the mystery out of millennials
The professional service industry's dilemma du jour seems to be how to reach this elusive new breed of prospects known as "millennials." Whether you sell insurance, health care, legal representation or financial services, all you hear is how this increasingly relevant demographic is impervious to solicitation, marketing and guidance from established professionals.
What is not being discussed is that youth — regardless of its generational label — has always maintained a skeptical distance from…
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